Search Engine Optimization Training Course

What is Search Engine Optimization?

Search engine optimization (SEO) is the process of analyzing your site and modifying it to enable search engines to read it, understand it and index (or catalog) it correctly. This is not rewriting the site or changing the look and feel. It is subtle changes, adding or modifying inconspicuous visible and invisible text so that the search engines can read the site. SEO is not 'spamming' the search engines - it is simply helping the search engines help you.

What must I know already to attend the course?
Computer Literacy.

Who should attend attend the course?
For those who would like to ensure that their web site is search engine compatible and optimized effectively to attract the target audience via search engines and improve your overall rankings on search engines..

What Will I Learn on this Course?
This course will enable you make your web site more search engine compatible, optimized effectively, to attract the target audience via search engines and improve your overall rankings on search engines.

Cost: R2500 excl VAT Duration: 1 day

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