Enter Website:

Social Media Marketing


What is Social Media Marketing?

Social media marketing is a powerful, economical and effective way of gaining exposure for your enterprise. However, getting started in the realm of social media can be a bit daunting. There are thousands of social media tools and web sites available and it might be difficult to choose which ones will work best for your company. Generally, there are a few staples of social media that every business should have.


An essential part of any social media marketing campaign is a blog. Blogging is often overlooked by businesses, large and small alike. They incorrectly assume that blogging is too informal a medium to get their message across. The truth is that blogging is what you make of it. It can be as formal, relevant, appropriate and informative as you chose to make it. Some very successful international businesses have helped to make their name in blogging.

Blogs offer a great way of adding relevant content to a web site and a good opportunity to use keywords appropriately and frequently - an essential element of getting Google to rank your web site. Blogs are a useful tool in gaining or retaining respect in your industry, increasing web traffic and attracting new clients by showing that you know what you're talking about. Preferably, a blog should be hosted within a subfolder of the same domain as the rest of the web site, for example ''. If that's not possible, there are free blogging platforms available where a user can create and host their own blog on the fly, these include Blogger and WordPress.


Micro-blogging is a bit like the name suggests, it's made up of tiny snippets of information sent in reverse chronological order on a micro-blogging site. Twitter is a popular micro-blogging web site that allows its users to send and read updates from 'followers'. These updates are called 'tweets', which are posts of up to 140 characters long. Tweets are displayed on the user's profile page and sent to the home pages of other users who have decided to 'follow' them. Users can send and receive tweets via the Twitter website, through several external applications and via cell phone.

Twitter is useful to businesses by allowing them a platform to talk about industry news and trends, to promote their brand and services and to gain online exposure. A successful Twitter account can easily glean several thousand followers, which in turn drives traffic to the user's web site and increases sales.

Social Networking Web Sites

Social networking web sites allow you to create personal profiles where you can enter in personal information, pictures and video. Users make 'friends' or 'connections' with other users, creating a virtual network of online friends.

Facebook is a highly popular and free social networking web site with more than 800 million active users as of July 2011. Users can join networks (by city, workplace, school and region) and connect and interact with other people. Users add friends, send both public and private messages, and update their personal profiles to connect with their friends.

Businesses promote themselves on Facebook by creating Facebook Pages, a fan page where users can follow and show interest and support for a business. Good Facebook pages that attract fans and clients are those that incorporate great pictures, lots of relevant content and even some videos. This is a great place to add links to your blog, photos of your product, videos (if possible), discount coupons and links to any other social media accounts that you may have on other web sites.

Social Bookmarking Web Sites, StubleUpon, Mixx, Digg, Reddit and other similar sites are termed social bookmarking web sites. Social bookmarking sites allow you to submit web pages, articles, blogs and other online content. Other users will vote on them and rank them. The number of votes determines which entries are presented highest in the list of content. The highest ranked items gain the most exposure and the most page hits. These types of sites often generate a lot of traffic for the owner's web pages. Businesses successfully use these sites for promotion purposes by entering their own web content and promoting it. Great content will get great reviews and with luck, will become online phenomenon.

Photo and Video Sharing

Video sharing allows you to upload and share videos web sites such as YouTube. Other users can watch the videos, share them, rate them and comment on them. Similarly, photo sharing tools allow you to upload and post photographs online to share them with other users. Photos or videos done in creative, unique or entertaining ways, often return great amounts of web site traffic and clientele to the originating company.

Social Media Marketing Options

Our packages includes the option to allow Intoweb to set up and / or maintain your social networking profiles for you. Our SEO marketing packages contains some built in Social Media Marketing options for Google +.


Learn more about how Intoweb's Website Marketing services can help you succeed.

View our Package options...
FAQ's, News, Techniques and Information
Reasons why you should choose us as your SEO Agency
Get a free quote and website analysis today!
Download the brochure detailing our services
Search Engine Optimization Services by Intoweb Search Engine Optimization

See how Intoweb can help you reach higher organic rankings in search engines.

Search Engine Optimization Services

Google Adwords PPC Services by Intoweb Google Adwords PPC

Let Intoweb manage your Google Adwords advertising campaigns for you.

Google Adwords PPC Services

Social Media Marketing Services by Intoweb Social Media Marketing

Social media marketing is a powerful, economical and effective way of gaining exposure for your enterprise.

Social Media Marketing


Can't wait? CONTACT US

Query Type:
Company Name:
Website Address:
Nearest Branch:

Featured Clients

Journey Into Africa      
Specialized African Safari packages, deals and specials.
offering Safari packages as well as custom made safaris and safari specials.
Take a journey into Africa with safaris, safari accommodation and Game Reserves that will have you coming back for more. Book a safari of a life time here
Gambling SA SA Casino Reviews Sports Betting Horse Racing South Africa
Online Gambling in South Africa...use the winning South African Online Casino that pays. Safe and Secure online gaming in South Africa. More >> Planning on visiting a casino and don't know which one to choose? Get all the latest Casino Reviews in South Africa from the casino experts in casinos. More >> Place a bet on your favourite sports team with safe and secure online sports betting. Win with the experts in online sports betting in South Africa. More >> If horse racing is your thing, then come place your bet on a safe and secure horse racing online gaming website. Win with the experts in online horse racing bets. More >
Trademark Registration Company Registration Patent Registration Intellectual Property Protection:
Register a Trademark in South Africa. Trademark Searches and assistance with registering a trademark online. See More Company Registration in South Africa made easy: Patent Services in South Africa - Including patent registration & patent searches by experienced experts to help you register a patent online.
Florad Hudson and Knight  
Save money on heating and cooling solutions for your home and office, with under floor heating, solar and heat pump systems. Restaurants and Mums find healthy frying mediums and bakery fats and oils. Fats and oils specialists Hudson and Knight are also providing industrial oils.  
Intratec Data Insurance SA IDS RAID Recovery Data Recovery SA
Intratec Data Recovery setting the benchmark of the data recovery industry, with Free diagnostics, evaluation and assessment in 15 minutes. Data Insurance at affordable prices. Complete insurance packages that include data recovery, hardware replacement and data re-instatement. RAID Recovery by professional data recovery experts. No diagnosis fee, No quoting Fee, No quote rejection Fee, as well as progress updates. Dedicated Data Recovery experts making sure your lost, damaged or deleted data is recovered in no time.
Trennplast Progress Office Diamond Source Other
Office furniture solutions at cost effective prices and a variety of office furniture to choose from made from only highest quality materials. Office furniture, office electronic equipment, compatible toners and copy paper suppliers in Gauteng offer all your office equipment supplies under one roof. Wholesale Diamond supplier for convenient, reliable and affordable loose diamonds, wedding rings, engagement rings and diamond jewellery. Design your own ring! Intoweb affiliates include a variety of different companies and industries.
Personal Loans South Africa Debt Consolidation Loans Student Loans South Africa Home Loans
Need a personal loan? Personal loans for all your requirements, Approved Loans can assist you in finding the perfect personal loan solution in South Africa. See More Consolidate your debt with Approved Debt Consolidation loans. No more sleepless night worrying over unpaid bills. Find reputable Debt Consolidation firms here. Are you looking to further your education? Find student study loans from reputable student loan financial institutions in South Africa. See More Home loans in South Africa – all the advice you will ever need to buy your very own house from reputable home loan institutions in SA. See More
Lab Equipment Online Laboratory Supplies Scientific Equipment South Africa  
Suppliers of laboratory and analytical instruments. Technical support offers after-sales service on all products. Laboratory apparatus supplier offering a variety of high quality scientific equipment and related services. Providing innovative products, laboratory supplies and services to the scientific community in sub-Sahara Africa.  
SNG Security D&K Management Consultants Bodyguard Services and Training  
Security Guard services in South Africa are an absolute must for the safety and security of individuals, VIPS and business. Need a Private Investigator? Contact us for a full range of investigation services in SA including employee misconduct, financial investigation, crimes & polygraphing. VIP protection services and close protection training academy in South Africa. We offer a range of personal protection solutions.  
Training Courses HTML Training Course Gauteng Web Development Training Popular Training Courses
Find affordable, training courses at one of the best training facilities in Gauteng, offering web based training courses that include, CMS, HTML, Web Development and more. See More HTML Training Courses by leading training will give you a complete understanding of Hypertext Markup Language, enabling you to edit the HTML code of your website. Web Development Training Courses offered at Leading Training are not just affordable but offers the ideal solution to all web developers who either wish to improve upon their development skills as well as students wanting to train as developers. Read More
Outdoor Canopy Camp Trailer 4x4 Campers Camping Trailer Rental
Offering an Outdoor Canopy that fits onto your Bakkie. Custom canopy camp trailers which transform your vehicle into a 4x4 camper. Custom Camp Trailer with all amenities for the ultimate camping or 4x4 holiday. 4x4 Camping Trailers with a fully fitted canopy tent. Easily installed onto most bakkies or 4x4 vehicles. Camping Trailer hire for weekends or longer African Safari Tours. Also offering Overland Camper hire.

Quick Links

Search Engine Optimization
Google Pay Per Click - Adwords
Social Media
Online Courses
Intranet Development
Website Development
Other Services
Customer Survey
Company Information
Archived Articles

Intoweb Network

Intoweb Group
Gauteng Search Engine
Small Business Search
Intoweb UK
Intoweb Australia
Internet College
MiniMBA Online Course
LibreOffice Training
OpenOffice Information

Website Marketing Network

Intoweb Search Engine Optimization
Google Adwords Management
Intoweb Promotions
Intoweb Provider Directory
Construction Portal
Africa Safari Marketing
Pressdesk Marketing
Insurance Information
Online Gambling
Printer Cartridges

Intranet Network

Intoweb Business
Intranet Development
HR Solutions
Financial Solutions
Eduskill Learner Management
HR Centre
HR Pad
Intranet Resources
Intranet Systems

Popular Courses
Leading Edge Courses:
Web Design Courses
Web Development Courses
Marketing Training


Spread the Word:

Great Online Shopping